Vivienne Hsu

Founder and CEO of LENDonate, Social Entrepreneur

Vivienne Hsu, CFA is a social entrepreneur, seasoned investment executive, and independent board member in the financial services industry. As an expert in her field, she has appeared in numerous interviews on CNBC and Bloomberg TV and is frequently quoted in national publications, including The Wall Street Journal and Kiplinger. Most importantly, she is passionate about strategic philanthropy and sustainable investment.

She is the founder and CEO of LENDonate, a unique marketplace lending and donation sourcing platform where nonprofits and supporters leverage their collective power for the greater good. She also serves as an independent trustee on the board of ASYMmetric ETFs.

Before starting her company, Vivienne was Senior Vice President at U.S. Trust where she advised on complex financial matters. She served as a Vice President, Senior Portfolio Manager for Charles Schwab Investment Management where she oversaw its active equity strategies and was the lead portfolio manager for the Schwab Hedged Equity Fund. Under her leadership, the firm launched three new funds which garnered close to $500 million at launch.

Prior to that, she was Vice President and Portfolio Manager at American Century Investments in Mountain View, CA where she co-managed mutual funds that totaled more than $10 billion. In 2011-12, she volunteered full-time as Development Director at Women’s Initiative for Self Employment, a nonprofit organization that helped low-income women start and sustain their own businesses.

She received an MBA from the Haas School of Business at the University of California, Berkeley, where she also received an undergraduate degree in applied mathematics. Vivienne is a member of the board of How Women Lead and Aeris, an organization focused on accelerating capital to good. She and her husband Ken Tsai have been Los Altos residents for over 20 years, and have two children who are students at Los Altos High School.